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General
About
Founder and principal consultant at a specialist consultancy organisation focused on executive coaching and performance improvement. Prefers a no frills approach to identifying core issues, establishing the "gap" in performance and delivering the solution. Focus is heavily on strength management, working with clients to ensure they maximise their potential.
A LIFO Behavioural Analysis since 1986, Willie has utilised the LIFO Strength Management Method during his corporate life with individuals and teams as a CEO, General Manager and Sales Director. The method was developed in the 1960s and is widely used in personal & career development, leadership, team building and sales training.
Current clients come from a variety of industries and sectors, both in the UK and globally, including oilfield manufacturing, financial services, national sporting bodies, professional services and the drinks industry.
A LIFO Behavioural Analysis since 1986, Willie has utilised the LIFO Strength Management Method during his corporate life with individuals and teams as a CEO, General Manager and Sales Director. The method was developed in the 1960s and is widely used in personal & career development, leadership, team building and sales training.
Current clients come from a variety of industries and sectors, both in the UK and globally, including oilfield manufacturing, financial services, national sporting bodies, professional services and the drinks industry.
Haves
Executive Performance Improvement - Organisational Culture Change - Strategy Development & Implementation - Sales & Negotiation - LIFO Behavioral Analyst since 1986.
Professional Experience
Jan 2005 - Present
Owner
Expico Ltd.
Professional Training & Coaching
Expico Ltd.
Professional Training & Coaching
- Executive coaching & performance improvement
- One to one and/or team, focusing on strength management
- For personal development, leadership & team building
- The strength management method is tried & tested
- Learn to capitalise on strengths and control excesses
- Working with real business challenges, not theory
- One to one and/or team, focusing on strength management
- For personal development, leadership & team building
- The strength management method is tried & tested
- Learn to capitalise on strengths and control excesses
- Working with real business challenges, not theory
1978 - 1991
(13 years)
(13 years)
Mortgage Development Director
Citibank
Banking
Citibank
Banking
Head of Relationship Marketing targeting UK life assurance firms; previously Training Manager, Marketing Manager and Assistant Branch Manager
Feb 1992 - Mar 1995
(3 years, 1 Months)
(3 years, 1 Months)
Head of London City Sales & National Account Manager
Scottish Widows
Financial Services
Scottish Widows
Financial Services
Pensions and investment fund sales to City and National IFAs via London based and national sales teams
Mar 1995 - Oct 1998
(3 years, 7 Months)
(3 years, 7 Months)
Head of Business Development
Bank of Scotland
Banking
Bank of Scotland
Banking
For UK mortgages, including chairing 6 subsidiary SPV funding innovative product solutions; led BoS's first ever securitisation programme
Oct 1998 - Dec 1999
(1 years, 2 Months)
(1 years, 2 Months)
Head of European Operations & Managing Director of Eubos Insurance Brokers bv (The Netherlands)
Bank of Scotland
Banking
Bank of Scotland
Banking
Developed and launched Europe's first fully online lending business
Dec 1999 - Dec 2000
(1 years)
(1 years)
Head of E-Commerce & Member of Strategic Programme Board
Bank of Scotland
Banking
Bank of Scotland
Banking
e-Commerce strategy formulation, implementation and functional control
Dec 2000 - Dec 2004
(4 years)
(4 years)
CEO (Financial Freedom (Europe) Ltd.))
Petercam SA
Financial Services
Petercam SA
Financial Services
Specialist corporate advisory, strategy and implementation
Education
1971
B.Sc., University of Aberdeen (Graduate School)
Mathematics
Mathematics
More about Willie Donald
First Name
Willie
Last Name
Donald
Interests / Hobbies
Personal & team development, sport & sport coaching, technology, fitness & health
Specialities
Executive Performance Improvement - Organisational Culture Change - Strategy Development & Implementation - Sales & Negotiation - LIFO Behavioral Analyst since 1986.
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